Thursday, September 19th 2024
In the age of evolving tech, there’s one debate that seems to come up more and more: shot on iPhone vs. shot on camera. It’s a conversation that’s been buzzing not only among casual photographers but has made its way into the music video scene in a big way. With smartphone cameras packing serious punch, musicians and filmmakers alike are pushing the creative envelope. The big question remains: Can a phone really stand toe-to-toe with a dedicated camera?
Let’s break it down.
"In the end whether it's an iphone or a camera the art shines through."
The iPhone Revolution
The idea of shooting professional-level content on an iPhone might’ve seemed laughable a decade ago, but fast forward to today, and we’re seeing serious results. Olivia Rodrigo’s “get him back!” music video is a prime example. Shot on the iPhone 15 Pro, the video masterfully blends 4K UHD video, killer stabilization, and clever editing tricks, making Olivia’s rebellious energy explode on screen. It’s proof that a smartphone’s camera, when used right, can deliver a polished, visually stunning end product.
Rodrigo isn’t alone. Artists like Lady Gaga, Marcus Mumford, and even K-pop sensation NewJeans have embraced the iPhone’s filmmaking capabilities. Gaga’s “Stupid Love” took us into her vibrant Chromatica world, all with the help of the iPhone 11 Pro. And for Mumford’s “Cannibal,” legendary filmmaker Steven Spielberg used a simple, handheld iPhone to craft an emotional black-and-white one-take video, showcasing just how powerful a smartphone can be in capturing raw emotion.
Why Go iPhone?
First off, it’s all about accessibility. Not every artist has the budget for a full production team or high-end camera equipment, but almost every artist has access to a smartphone. The iPhone’s advanced features—like cinematic stabilization, Dolby Vision HDR, and low-light capabilities—have closed the gap between handheld devices and professional-grade cameras.
Then there’s the aesthetic. Shooting on a smartphone brings a DIY, intimate quality that resonates with certain genres. Fans love that these videos feel raw and unfiltered, adding an extra layer of authenticity. The polished chaos of Olivia Rodrigo smashing car windows, the hauntingly lonely close-ups of Marcus Mumford, and the high-energy, party-filled world of NewJeans all look incredible through the lens of an iPhone.
Dedicated Cameras: Still the Gold Standard?
While the iPhone and its peers have leveled up, the dedicated camera still reigns supreme in certain areas. Enter the Fujifilm X100 VI, a vintage-style camera that has been hyped to the point of selling out in minutes. With its 40MP sensor and in-body stabilization, this compact powerhouse delivers on that retro film vibe, especially in the hands of someone who knows what they’re doing. The results? Undeniably stunning. Yet, for casual users, the question remains: Is the difference noticeable enough when photos are ultimately viewed on a smartphone screen?
For artists like Fujii Kaze, who used the Google Pixel 6 for his music video “Mo-Eh-Yo,” and BIBI with the Samsung Galaxy S21 Ultra for “The Weekend,” the choice to use smartphones reflects a blend of convenience and innovation. But for the most intricate, nuanced shots—especially in high-budget productions—a dedicated camera can still deliver a level of detail that a smartphone simply can’t replicate (yet).
The Verdict: Where Art Meets Convenience
So, what’s the takeaway? Well, it’s not about which is better—it’s about how you use the tools at your disposal. The iPhone and its counterparts have democratized the art of filmmaking, allowing artists to experiment and create on a budget without sacrificing too much in quality. Meanwhile, cameras like the Fujifilm X100 VI will always have a place for those who crave that high-level precision and control.
In the end, whether it’s an iPhone or a camera, the art shines through. After all, as we’ve seen with Rodrigo, Gaga, and a host of others, it’s less about the gear and more about the vision behind it.
Disclaimer: All images attached to this article are not property of Lorem Ipsum.